PROMOTIONAL STORIES
Business promotional films designed by Storylight Productions leverage storytelling with one major goal, wether it is to sell more, raise awareness or educate. A story led promotional film is are not just about engagement, but is also the best way that we will remember a message.
MY PROCESS
My storytelling process is very intentional and follows the globally recognized muse storytelling process. Since every brand carries a unique fingerprint to their product, cause or service, that needs to be truly represented with regards to why they do what they do or they will appear no different than the next business or organization and others will not care ether. In an age with more media fighting for our attention strong storytelling will cut through the clutter. Pre-production using muse establishes more intentionality which allows us to be efficient as possible through production and post production saving us time.
HUMBLE SEA
A business origin story for Humble Sea Brewing that helped them gain enough investment to start their brewery.
Nick Pavlina an independent self starter discovers his gift of brewing beer and dreamed of opening a brewery and tasting room, but he knew he needed help.
Writer/ Producer/ Director/ Editor DAVID LEYS
Director of Photography/ Co-Producer SIDHARTA PASCUAL
FIGHTING TO STAY A NURSE
A client impact story for Cardinal Point Advisors. Great to help gain trust in potential new clients.
After a violent injury from a patient, Jackie fought to recieve proper workers comp care. She never imagined her journey to get it would be 2 years. She was a mother and the main bread winner for her family and was about to lose everything.
Writer/ Producer/ Director/ Editor DAVID LEYS
Director of Photography/ SIDHARTA PASCUAL
PANDA TRIES NEW THINGS
A promotional film for a non-profit organization Every Child Outdoors Foundation
Joanna has big dreams and a lot of passion to help others for a 10 year old. She gets inspiration from her mother who has worked very hard as a strawberry picker to give her a good life, but their income wasn't quite enough to fund Joanna's trip to outdoor science school.
Producers/ DAVID LEYS, SIDHARTA PASCUAL
GRANDPA TOM
Another example of a client impact story for CrossFit Inc and CrossFit Santa Cruz.
Seventy-year-old Tom shares his story about the months before becoming a new grandfather when he discovers his health and functional independence are at risk. A higher quality of life and being a more present grandfather to his new granddaughter is at stake, so he turns to CrossFit Santa Cruz.
Producer/Editor DAVID LEYS